SaaS
Your product is powerful. Your users never find out.
They sign up, look around, and leave. The features that make your product great sit untouched. Tandem gets new users to first value before they give up, and keeps activated users discovering what's next.
Trusted by 100s of leading teams
You have 3,000 trials a month. Most of them never connect their first account.
The user who doesn't complete setup on day one almost never comes back. Your product tour doesn't cover their specific use case. Your docs assume they know where to look. Your CS team can't hand-hold every trial. So you lose them. Quietly, at scale, every month.
Trial to Paid
Get new users to the activation moment. Automatically.
Every product has a critical path: connect an account, create a first campaign, configure a workflow. Users who don't complete it on day one almost never come back.
Tandem sits in your product and walks each new user through their specific setup. It qualifies what they need, maps it to the right features, and guides them step by step. When they get stuck on a field or a config page, it answers their question or fills it for them.
3,500 trials/month. Target: 1 in 3 converting to paid. Tandem handles the onboarding your CS team can't scale.
Feature Adoption
Your users pay for 20 features. They use 3.
You ship a complex sequence builder, a calendar configuration page, a multi-step deal creation flow. Users look at it, don't get it, and go back to what they know.
Tandem reads the page they're on, understands the context, and helps them use the feature properly. Not a tooltip. A real-time guide that answers "what does this field mean," fills in defaults, and walks through multi-step flows without the user needing to open a help article.
Calendar setup, sequence creation, deal configuration. The complex flows where adoption dies.
Build vs. Buy
Your eng team wants to build it. They never will.
Every product team says the same thing: "We'll build our own onboarding AI." Then the roadmap fills up with integrations, new features, and infrastructure work. Onboarding stays on the backlog. Months pass.
Tandem deploys in a week. One code snippet. No backend integration required. We map your interface, train on your knowledge base, and hand you back a working agent. Your engineers keep shipping product. Your users get onboarded today.
No API work needed. No engineering bandwidth required. Deploy on production in days, not quarters.
Conversational onboarding
The user says what they want to do. Tandem qualifies, plans the right path, and starts guiding. No generic product tours. Every session is personalized to the user's goal.
Sees the screen, acts on it
Tandem reads every field, button, and element on the page. It can highlight, point, explain, and fill. It's not guessing from a knowledge base. It knows exactly where the user is.
Executes for the user
Complex configuration page? Multi-step setup flow? Tandem doesn't just explain. It clicks, fills, navigates, and completes the hard parts. Like a CS rep who's always in the room.
Trained on your knowledge
Connected to your docs, FAQs, and help center. Answers product-specific questions in context, not generic AI responses. Refreshable per-page when your docs change.
Session analytics
See who started onboarding, who finished, who got stuck. See the top questions users ask. Cluster patterns across hundreds of sessions to find where your product is failing.
White-label, your brand
Name it what you want. Style it to match your product. It lives inside your app as if your team built it. Your users never see "Tandem."
